What Data Enhancement can do for your business
Greater Efficiency
Reach the right people with up-to-date contact names, phone numbers and email addresses.
Advanced Targeting
Group customers & prospects based on similarities to promote products that will best meet their needs.
Increased Engagement
Put a personal touch on communications so your customer feels like you are speaking directly to them.
Lowest Turnaround Time
Upload your list and download the results in under 24 hours.
Data Appends
Append demographic and buyer behavior information to your existing database for enhanced insight, segmentation and personalization.
Here’s what you can append:
- E-mail addresses
- Phone numbers
- Demographics
- Company Details
- Hobbies & Interests
- Purchase Behavior
- Propensities
- And more!
Portrait Reports
Gain greater insight into the demographics and psychographics of your customer database, and find new prospects that look just like them!
- Look-A-like Reports: Learn the demographic and psychographic composition of your CURRENT customers to find NEW prospects in your market that look just like them.
- Portrait Reports: This report gives you a nice “portrait” of what your typical customer looks like, by identifying key attributes & commonalities amongst all your current customers.
- Data Profile Analysis: Compares the demographic and lifestyle/interest characteristics of your customer households to everyone else in your market.. The result of the comparison is a list of characteristics that identify and distinguish your customer households from everyone else in your market.
Email Appends & Reverse Appends
We can append email addresses to your postal and/or phone database, or append postal addresses and/or phone numbers to your email database.
Reach your perfect customer
Choose from over 4,000 custom search filters to target just the right audience for your campaign.
Same time and money
Cut to the chase and get awesome analytics on your current base of customers. Harness that information to get new ones.
Get a better return on investment
Customize your message to your unique audience. Blow up your ROI.
Database Enhancement – Frequently Asked Questions
Where do you get your information?
We work with over a hundred different compilers of consumer and business data nationally, and some of the unique data sets we compile ourselves. Which source we use depends on the specific nature of our client’s goal. Our data-neutral approach ensures our recommendations are 100% directed toward solving our customers specific objective.
How accurate are your data enhancement reports?
Our reports are powered by our consumer & business databases, which carry a 94% guarantee of accuracy & deliverability.
When will I receive my report?
Most reports are delivered within 24 hours, however depending on the nature of your goals, it may take 2-3 business days to compete your specific request.
In what format will my report arrive?
Reports will be delivered in either Excel or PDF format, depending on the report you purchase.
Let us guide you towards sales & marketing success in 2017.
Questions? Call us.
Call us today and a Marketing Pathfinder will help you fill the holes in your sales and marketing plan.
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